Bold visual language that fuses playfullness and grace, aiming for novel expressions — is how I'd describe my work.
A little bit about me
Hi, I’m a graphic designer (currently based in Vietnam) with +7 years of experiences designing for brands and products. Oftentimes, people hit me up for visual identity design that captures a strong sense of personality, a logo that translates their brand vision, or designing materials for both the digital space (websites, social media) and the real world (think merch, brochures, posters).
While intuitive, my design process also combines strategic thinking and research to create designs that are visually attractive and cuturally relevant. All while achieving goals and pushing creative boundaries.
Collaborators & Clients My experiences span a wide range of industries, including Agriculture, Finance, Technology, Food & Beverage, Retail, Beauty and Cosmetics, and more.
Over the years, I've learned that the best projects come from close collaboration (and a whole LOT of communication). I love working with people who care and are willing to try something new.
Beside working closely and directly with my clients, I also collaborate with agencies, studios, and brands—from startups to established names—locally in my country Vietnam and internationally such as Lotte, New Zealand Plant & Food Research, 4Ps, Marou, Skinlosophy, and others.
Inspiration for work: 1. Fun, 2. Coffee & pastries, 3. Nature, 4. Arts & crafts, 5. A good walk.
Experiences Branding Visual Identity Design Visual System Design Brand & Visual Strategy Logo Design
Digital Social Media Website Design UI Research Other Art Direction Illustration Editorial Design Packaging Design Signage & Way-finding Information Graphics Design Research Set Design
For work inquiries, I'd love to hear a bit about your project in order to consult you on the scope of work and provide a quotation.